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Well designed reports increase value Research finds a well designed Annual Report increases pride of ownership for a company and this pride increases valuation. A company’s annual report communicates the information about the company and becomes the primary source of information about a company’s activities and strategies. A Good Practice […]
BLOG: Design, as a rational, conceptual and lateral model for thinking reaches into every piece of work we undertake as an agency. We love design. Be it ‘traditional’ executional design of communications, environments (physical and digital) or experiences, or the much in-demand application of design thinking principles to any number […]
The Design Challenge Presbyterian Aged Care is one of Australia’s largest and most established providers of Aged Care Services. PAC currently runs Home Care, Retirement Villages and Residential Aged Care across NSW and ACT. Fresco Creative needed to develop a new brand strategy, visual identity, design collateral and tone of […]
Project overview Kaplan specialises in providing home and land packages and have the unique positioning of providing all their inclusions as part of their package as opposed to charging for costly add-ons. Kaplan approached Fresco to update their existing outdated logo and refresh their brand assets. As part of this […]
The Design Challenge Fresco’s Challenge was to take an already existing brand and develop and nuture it whilst expanding Baptists Care developments across NSW. Fresco was required to develop an intimate knowledge of the Baptists Care style guide and requirements as we needed to produce a consistently strong and well […]
Challenge Recently, Fresco was approached by Wests Group Macarthur to design the first magazine for the ever-expanding and successful club group which includes Wests League Club and several other smaller tennis and golf clubs in the district. Part of the challenge was not just in the design but also in […]
Project overview Fresco Creative was asked to create a design style for the Prince of Wales Hospital’s 160th year on the Randwick site. We developed a logo for this occasion, including lockups with various other logos, silk banners to line the streets of Randwick council and a 15 metre long […]
A bit of a brag post today, it was so satisfying to come to the end of last year wrapping up a large brand overhaul and campaign for Kaplan Homes and receive a testimonial like below from managing director Andrew Kanatli “We engaged Fresco Creative earlier this year to help […]
Anyone who has read my LinkedIn and blog posts (Im hoping someone out there is reading them!) will know that Collective Hub has been a great source of creative and business inspiration. Ever since I attended their Kick Start Smart conference earlier this year in Sydney I have been an […]
In the spirit of the topic of today I thought I’d open with a wonderful client testimonial I received last week from Andrew Kanatli the managing director of Kaplan Homes. “We engaged Fresco Creative earlier this year to help re-brand and refresh our look and feel and take us to […]