Fresco Creative


Redoute’s Choice Club

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Client: Arrowfield Stud

Fresco Creative helped celebrate the launch of Redoute’s Choice Club for Arrowfield. Founded by Arrowfield Stud, the club has been created for the purpose of reinvigorating the prestigious but ageing thoroughbred racing and breeding industry. It is invite only and targets young professionals with an interest in the “Sport of Kings”.

We worked closely with Arrowfield to brand the club, produce a classy and functional website, design letterpress invitations and graphic panels for the club’s official launch party. The website’s WordPress CMS allows the client to manage the site in-house without the need for extensive training nor ongoing maintenance costs.

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