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Creative flow, often referred to as being “in the zone,” is a psychological state where an individual (us graphic designers!) becomes fully immersed in a creative or productive activity, experiencing a deep sense of focus, heightened concentration and a seamless connection between their thoughts and actions.
Apple Vision Pro is launching on February 2 2024. It’s the company’s first spatial computer – imagine interacting with your apple devices via a virtual reality headset.
Penguin books have made a world-first attempt by a publisher to create books suitable for people with dyslexia.
In graphic design, there’s always a lively conversation happening around various topics that influence the industry’s direction and creativity.
The debate over whether graphic designers are more a product of nature or nurture is fascinating, and the answer lies in a delicate balance between the two.
Brands certainly can benefit from setting New Year’s resolutions. While a brand itself isn’t a sentient being capable of making resolutions, the collective actions, strategies and goals set by a brand can reflect the essence of a resolution.
Working from home initially arose from necessity during the pandemic, and now many businesses have kept this arrangement or evolved into a hybrid model – combining remote work and in-office days for increased flexibility and adaptability.
Emotions play a crucial role in both advertising and graphic design, as they are powerful tools for connecting with audiences on a deeper level.
Each December, the anticipation builds among those in the design realm as Pantone prepares to unveil its Colour of the Year, sparking discussions and setting trends.
Christmas branding is a great opportunity for companies to engage with existing customers as well as reaching out to potential new ones.