Kaplan approached Fresco to update their existing outdated logo and refresh their brand assets. As part of this refresh Fresco also created a positioning statement for Kaplan to leverage all design work from. It was important that the logo was evolved as opposed to being completely re-invented as we didn’t want to disenfranchise Kaplan’s current client base.
Did you know that prospecitve clients make 60% of their buying decisions without ever engaging with anyone at your company? Critical judgements and decisions are based purley on what they see. Our aim, as Fresco Creative, is to deliver meaningful work to build brands. We are the experts in creating brands that allow good business to become better brands.
Great brand strategy drives customer engagement. Done well, it attracts customers and earns their trust and loyalty. Talk to us, as we offer a range of services to assist in developing your brand, including a broad spectrum of iniatives all geared towards refining and improving what you are currently doing.Give us a call to discuss your next project on 8116 9033.
What our clients say…
“Excellent!!!! Yes, we are very happy with the logo and the colours. Thank you, if we require some more as we progress with the implementation I will let you know.” – Presbyterian Aged Care
“Thanks so much for that. Thank you again really happy with it :)” – Olivia Bates, Nourishing Bubs
“Thank you so much once again! I am thrilled with everything. I am so fortunate to have such an amazing team working on this project!” – Francoise, Frousie’s Granola
“Thank you both for all your fantastic work. You are both a dream to work with!”
– Hannah Murray, World and Folk Australia
We have since created a full style guide for the Gooralie brand, wholesale butcher stickers, insert labels and a set of recipe cards in the new aesthetic style.
M1 Properties approached Fresco Creative needing a fresh take on their website, marketing material and logo. Starting with the logo Fresco evolved M1’s identity rather than re-invent it. This subtle evolution elevated the logo from the stock image base it was originally created from for a modern and contemporary look.
Fresco Creative was approached by Presbyterian Aged Care with a view to overhaul their old logo and to develop a completely new brand strategy. We created a new logo and visual identity then allied it to a range of design collateral to create a new voice for their brand to better reflect their values and target audience.
Drop us a line
Whether you are a familiar face or a prospective client looking for a new graphic design partnership, we would love to discuss how we can strengthen your brand. We can provide you with a no-obligation quotation if you have something in mind, otherwise, we can talk through the possibilities or prepare a design solution to suit your budget. Give us a call today! (02) 8116 9033