Category / Advertising / Design / Digital Marketing / SEO / Social Media / Surry Hills Studio
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The Link Between Social Media and SEO
We’ve talked a fair bit about SEO on this blog, however for those of you who are new here or just need a refresh, SEO or search engine optimisation entails all the…
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The evolution of the Annual Report
Research finds a well-structured Annual Report Design increases pride of ownership for a company, and this pride increases valuation. Customers are increasingly choosing products and services based on the quality of the…
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Why free pitching is a lose/lose situation for both creatives and their clients
If you’re a designer or work in the creative industry you have no doubt heard of the “free pitch”. This is where a potential client asks 2 or more designers or agencies…
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Why Brand Consistency is Critical
Brand consistency is one of those things designers, marketing and strategists are always banging on about… any business owner who knows their stuff also understand its value and importance. Whether you are…
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5 Social Media Musts
Social Media Marketing is one of those areas that has shaken up and redefined the way businesses communicate, connect with the community and raise their profile in the market place. The fast…
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Shifting design from tactical to strategic
Great article which I just had to share. A fundamental idea of business is that companies have goals and customers have needs. The fulfilment of these goals and needs happens in a commercial…
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Understanding the Competition Gives You the Business Edge
When my design agency is starting on a branding project for one of our client’s one of the main research areas is taking a close look at the competition, in particular how…
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Top Tips for Branding and Packaging Your Product
The power a brand and its packaging has over influencing customers in buying or not buying a product are indisputable. Who hasn’t seen innovative products in the market place that have not…
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Is it Time to Conduct a Design/Brand Audit?
Many changes happened over the last couple of years, and if you are a business owner, you would agree that it can be hard to keep up. The rapid changes in consumer…
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Top Tips to Remember When Approaching the Design of Your Next Report
The design of any report is always important, even more so if the content is dry. Approaching a report from a design perspective is an amazing way to make your company stand…
