Category / Design / Free Pitch / Intellectual Property / Uncategorised
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Free pitching harms both creatives and clients, here’s why!
Free pitching is like ordering two pizzas and only paying for the one you liked best If you’re a designer or work within the creative industry the words “free pitch” are likely…
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The True Ownership of Creative IP – Agency or Client?
Debating the ownership of the Intellectual Property of creative work is one of the discussions between client and creative agency that inevitably crops up from time to time. As a design agency,…
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The great debate – who owns the IP of the creative work a client commissions?
Some of the most sticky conversations I have had to have with my clients have revolved around the great debate of who owns the Intellectual Property to the design work we have…
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![Fresco Creative – Top Reasons Agencies Trump Freelancers for Your Next Creative Project]()
Is Design a Product or a Service?
Its not uncommon when I am first meeting with a new client who needs branding and a logo design that I’m asked the question, “What is your logo design process and what…
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