Over the years we have had the opportunity to work with many different industries including local councils and Government authorities, which allowed us to understand not only some of the constraints, demands and but also the importance to provide security for Government data while being transparent within a Government body. We have the expertise in developing creative and engaging marketing material that strictly follows the brand guidelines of each council or Government agency.
We understand the importance and the benefits of the public sector having very strong branding in place to ensure all marketing material is created in a cohesive way and clearly delivers their messaging out into the community. The main function a government body has, is to inform and educate, ensuring that new regulations, rules, initiatives or activities are communicated effectively. Government departments need to be strategic about how they position themselves to strengthen the relationship with the public. Like any organisation in the private sector, developing branding and communication that reflects the vision of the department and connects with the public in a creative and authentic way is still mandatory no matter how restrictive brand guidelines are.
If you would like to hear more about how Fresco can help you establish a stronger persona and brand with your local council or for your department, or how we can ensure that new marketing material is designed in a creative and strategic way while following the current brand guidelines you have in place, send us an e-mail on enquiries@frescocreative.com.au.
Our Work
ITSR challenged Fresco to produce a report that was firstly informative and easy to navigate, with an underlying sophisticated edge. The Report was well received having won a Gold Award at the Australasian Reporting Awards.
Fresco was commissioned by the New South Wales Department of Planning, Industry and Environment to produce a 32 page, whole-of-government Precinct Strategy brochure for approval by the New South Wales Government. We delivered three concepts and then rolled out the approved concept. The content was complex and Fresco was tasked with bringing the Precinct Strategy to life through iconography, infographics, photography and clear, concise design that communicated effortlessly. It was submitted to the Minister who approved the Precinct Strategy with no design changes, something we are extremely proud of!
Fresco Creative was asked by Active Living NSW (formerly the Premier’s Council for Active Living NSW) to create a Summary Brochure to outline the success of the FitNSW 2018 event. We worked with the Heart Foundation and the NSW Government body to get this brochure designed, printed and delivered, on time and on budget.
Our Clients
Drop us a line
Whether you are a familiar face or a prospective client looking for a new graphic design partnership, we would love to discuss how we can strengthen your brand. We can provide you with a no-obligation quotation if you have something in mind, otherwise, we can talk through the possibilities or prepare a design solution to suit your budget. Give us a call today! (02) 8116 9033