Fresco Creative was approached by Arcadian’s marketing manager to design a Paleo Range for Cleavers Organic line of FMCG products. Fresco arranged, briefed and art directed a photoshoot for Heat and Serve Borrowdale Free Range Pork range. Part of this project scope included redesigning Gooralie Free Range Pork logo to better represent the high quality of product.

#PackagingDesign #StyleGuide #RecipeCardDesign #Illustration #Photoshoot