We helped Beer Days create a packaging solution for their “curated” craft beer sampler. We did our research and came up with a nifty new logo, a cool new box with illustrations of beer ingredients and rustic textures. The trick with the packaging construction was that each case of beer would feature up to 15 different craft beers – all of different shapes and sizes. So the packaging needed to be versatile and sturdy. After researching a number of different approaches we settled on a sophisticated, illustrated box with an interchangeable insert system to support a wide range of beer/treat combinations.

#CraftBeer #Packaging #BoxDesign #LogoRefresh