Tag / branding

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  • Fresco Creative – How to Brand Your Business on a Budget: A 6-Step Guide

    How to Brand Your Business on a Budget: A 6-Step Guide

    Written by Amanda Zantal-Wiener  In marketing, it seems like the word “brand” is used a lot — the leading brand, off-brand, personal brand … you get the picture. But there’s often confusion around its…

  • Fresco Creative – Why Brand Consistency is Critical

    Why Brand Consistency is Critical

    Brand consistency is one of those things designers, marketing and strategists are always banging on about… any business owner who knows their stuff also understand its value and importance. Whether you are…