Fresco were approached by Swarovski, the internationally-renowned crystal manufacturer, who wanted a very special packaging design. Each year The Star and Swarovski partner to provide a prestigious prize to a select number of very lucky visitors to celebrate the start of the Chinese New Year.
- Facebook Campaigns
- Content Creation
- Blogger Outreach
- Profile styling
- Branded Banners
- Website/Social Links
Fresco Creative has been designing unique and eye-catching packaging since 1999. With Australian Packaging Standards changing all the time, especially in the retail/food space, an experienced packaging designer can not only make sure your design stands out from the competition but can also advise you on the latest rules and regulations. We have designed packaging for many products over the years such as cook-at-home desserts, craft beer products, candles, beauty products, vitamin water, protein shakes, powdered milk, hemp products, organic meat products, pharmaceuticals, quilts, hand towels, granola, coffee cups, jam, tinned tomatoes, water and nougat.
We have developed new brands like Villa Rossi (Harris Farm’s home brand), Beer Days, H2Omega and Kiarella Nougat – beginning with the logo, and then creating a packaging design that stems from that. At the other end of the spectrum we have worked with established brands like Cleaver’s Organic and Borrowdale Pork Company to expand their range whilst following strict brand guidelines.
As some packaging approaches can be expensive, depending on quantities, we listen to your brief and advise you on the best way to brand your product – sometimes the best approach is swing tags, stickers, labels or belly bands, which can still look great but are be less costly than printed boxing. Perhaps you have multiple flavours and require colour-coding or an odd shaped product that needs a custom box or inner supports – we can advise you on how best to approach packaging your particular product. We can also create point of sale boxing or displays and work with supplied knifelines or create new ones from scratch.
We are familiar with packaging mandatories such as barcodes, nutritionals, warnings, government logos, recycling logos, best before dates, batch codes and the like. We can guide you from briefing to finished product. We often prepare the packaging design and then work with your production house so that you can maintain full control over the ongoing supply of your product beyond the initial design.
What our clients say…
“The designs look great we’re happy to give the tick of approval.” – Hemp Gallery Australia
“Very happy with the logo so no final changes are needed and looking forward to moving onto packaging design.” – Bondi Tea Club
“Thanks again, they look great and the client was very happy.” – The Star/Swarovski
“My editor has read about the work you did for your client Il Postino Café and the retro design packaging you designed for them and would like to do a full page case study on this to support our feature.” – Packaging Today Magazine
We have since created a full style guide for the Gooralie brand, wholesale butcher stickers, insert labels and a set of recipe cards in the new aesthetic style.
Fresco Creative was approached by Arcadian Meat Co. to assist them with rolling out some packaging designs for their sub-brand Borrowdale Free Range Pork. We worked with their established brand guidelines and their production factory to prepare and test various packaging designs for their premium, FMCG pork products.
H2Omega approached Fresco Creative with the logo, packaging and website design for their new vitamin water. H2Omega’s unique selling point is the new patented technology that preserves the Omega 3 EPA/DHA without the taste or scent usually associated with Omega 3 products. Fresco was tasked with creating a new identity that exploited H2Omega’s health benefits whilst also appearing refreshing and appetising.
Fresco Creative was approached by Arcadian Meat Company’s marketing manager to design packaging for a Paleo Range for Cleavers Organic line of FMCG meat products destined for Coles and Woolworths.
Drop us a line
Whether you are a familiar face or a prospective client looking for a new graphic design partnership, we would love to discuss how we can strengthen your brand. We can provide you with a no-obligation quotation if you have something in mind, otherwise, we can talk through the possibilities or prepare a design solution to suit your budget. Give us a call today! (02) 8116 9033